kokuyo design awards, tokyo

items: top: flower tac, middle: eraser with a core and bottom: primary colors palette
designers: top: kazunari kodama, middle: to-genkyo and bottom: liu zhi-qiang and ye ming-jie
courtesy of: spoon & tamago
photos via: spoon & tamago
comments: the flower tac is so interesting because it takes a tiny item that we use everyday that maybe we don't notice at all and makes it whimsical and beautiful at the same time. eraser with a core is smart, functional and handsome, three attributes you wouldn't normally give to an eraser, that's what makes it so terrific. the primary colors palette is a beautiful piece but what really makes it special is the functionality. the palette is designed to help children learn how to mix colors. all simple yet stunning designs.